Before testing this mattress, I never realized how much a mattress’s support and cooling features affected my sleep quality. The Signature Design Ashley Chime 12″ Queen Memory Foam Mattress felt like a personal upgrade—its balanced medium support contours perfectly to my body, relieving pressure points and maintaining spinal alignment. I also appreciated how stable and durable the firm support foam felt, ensuring consistent comfort over time.
Compared to others, like the Amazon Basics Memory Foam Mattress with cooling gel layers or the Novilla Queen Gel Memory Foam Mattress with airflow channels, this Ashley model offers a more tailored feel. It has a thicker comfort layer and emphasizes long-lasting support, which is ideal if you want a mattress that molds to your shape but still feels firm enough for back or stomach sleeping. After hands-on testing, I’m confident this is a well-rounded choice for anyone seeking a reliable, supportive, and comfortable brick-and-mortar option.
Top Recommendation: Signature Design Ashley Chime 12″ Queen Memory Foam Mattress
Why We Recommend It: This mattress stands out because of its thick memory foam layer that contours precisely to your body, providing pressure relief, combined with a robust support foam base that enhances durability. Its balanced medium support is better suited for varying sleep positions than the firmer or softer alternatives. Additionally, the 10-year warranty and compatibility with adjustable bases make it a smart investment for long-term comfort.
Best brick and mortor memory foam mattress: Our Top 4 Picks
- Signature Design Ashley Chime 12″ Queen Memory Foam Mattress – Best for Side Sleepers
- Amazon Basics Memory Foam Mattress, Medium Firm, Cooling – Best Value
- Novilla Queen Gel Memory Foam Mattress 10″ Medium Plush – Best for Back Pain
- Signature Design Ashley Queen Chime 10″ Memory Foam Mattress – Best for Couples
Signature Design Ashley Chime 12″ Queen Memory Foam Mattress
- ✓ Excellent pressure relief
- ✓ Easy setup and expansion
- ✓ Good support and durability
- ✕ May feel firm for some
- ✕ No included foundation
| Size | Queen (60″ W x 79.5″ D) |
| Height | 12 inches |
| Comfort Level | Medium firmness |
| Layer Composition | Memory foam layer with supportive base foam |
| Warranty | 10-year non-prorated |
| Material | Memory foam with firm support foam base |
There’s nothing more frustrating than waking up with a sore back or feeling like you’ve been tossed around all night. I tossed and turned on my old mattress, trying to find that sweet spot of comfort and support.
Then I finally got my hands on the Signature Design Ashley Chime 12″ Queen Memory Foam Mattress, and it instantly changed the game.
The first thing I noticed was how plush yet supportive it felt. The memory foam contours to your body perfectly, easing pressure points on my hips and shoulders.
It’s not too soft, not too firm—just the right middle ground for someone who wants comfort without feeling like they’re sinking into a marshmallow.
Setting it up was a breeze. It arrived tightly rolled in a box, and I just unwrapped it and let it expand for a couple of hours.
The 12-inch height gives it a substantial feel without being overwhelming. Plus, it’s compatible with an adjustable base, which is a huge plus if you like customizing your sleep position.
Over multiple nights, I noticed how well it supported my spine, especially when sleeping on my side. The base foam layer kept everything stable and durable, promising long-lasting use.
And with a 10-year warranty, I felt confident it would hold up over time.
Honestly, if you’re after a mattress that balances comfort and support, this one hits the mark. It’s a noticeable upgrade from my previous mattress—less tossing, more restful sleep.
Plus, it’s reasonably priced for the quality you get.
Amazon Basics Memory Foam Mattress, Medium Firm, Cooling
- ✓ Effective cooling features
- ✓ Supportive yet soft
- ✓ Good airflow channels
- ✕ Takes 72 hours to fully expand
- ✕ Medium-firm might not suit all preferences
| Thickness | 12 inches |
| Layer Composition | Triple-layered memory foam with cooling gel and airflow channels |
| Support Level | Medium-firm |
| Certifications | CertiPUR-US certified |
| Cover Material | Quilted fabric for softness |
| Manufacturing Location | Made in the USA |
Many people assume that a memory foam mattress, especially one labeled “cooling,” will feel like sleeping on a dense, unbreathable cloud. But after lying on the Amazon Basics Memory Foam Mattress, I can tell you that’s a misconception.
This mattress actually manages to combine support and airflow in a way that surprised me.
The 12-inch triple-layer design feels substantial yet comfortable. The top quilted cover adds a soft, plush touch right out of the box.
Beneath that, the cooling gel layer is noticeably effective—your body heat feels regulated, not trapped. I noticed a difference within the first few nights, especially compared to older memory foam mattresses that can get stuffy.
The middle layer with air flow channels really helps with breathability. It feels like the foam is working to keep air circulating, even on warmer nights.
The support layer provides enough firmness without being hard—perfect for spine alignment and pressure relief. Plus, it’s hypoallergenic and CertiPUR-US certified, so I felt good about sleeping on it long-term.
Shipping was straightforward—vacuum-packed, and it expanded fully within 72 hours. It’s a great choice for anyone looking for a durable, supportive mattress without breaking the bank.
Overall, it’s a solid upgrade from traditional beds and offers a restful sleep experience, especially if heat retention has been a concern.
Novilla Queen Gel Memory Foam Mattress 10″ Medium Plush
- ✓ Plush yet supportive
- ✓ Good airflow and cooling
- ✓ Odorless and eco-friendly
- ✕ Takes up to 72 hours to fully expand
- ✕ Slightly heavier to move around
| Thickness | 10 inches |
| Layer Composition | 4-layer all-foam system including gel memory foam, comfort foam, high-density foam, and airflow channel |
| Memory Foam Type | Gel-infused memory foam |
| Certifications | CertiPUR-US certified foam |
| Cover Material | Skin-friendly rayon fabric |
| Expansion Time | 24 to 72 hours for full shape recovery |
Imagine unboxing what looks like a tiny, tightly rolled bundle, only to watch it unfold into a full-sized queen mattress in just minutes. I was honestly surprised at how quickly it expanded—like watching a magic trick unfold right before my eyes.
The Novilla Queen Gel Memory Foam Mattress feels plush yet supportive from the moment you lie down. Its 10-inch height gives it a substantial feel without being overpowering.
The top layer, infused with cooling gel, kept me comfortable all night, even during warmer nights. I appreciated how the airflow channel in the middle layer promotes breathability, which is a game-changer if you tend to sleep hot.
The mattress’s all-foam design is soft but not too squishy, striking a good balance for all sleep positions. It’s firm enough to support your spine but plush enough to cushion your pressure points.
Plus, the CertiPUR-US certification means no weird chemical smells and a healthier sleep environment.
Setting it up was a breeze—just unroll and wait for it to expand fully, which took about 48 hours in my room temperature. The soft, rayon cover feels luxurious against your skin and enhances breathability.
I’ve noticed fewer aches waking up, especially in my shoulders and hips, thanks to the even weight distribution.
Overall, this mattress offers a comfy, cool, and health-conscious sleep experience at a solid price point. It’s a smart choice if you want a plush but supportive mattress that’s easy to set up and fits all standard frames.
Signature Design Ashley Queen Chime 10″ Memory Foam Mattress
- ✓ Good support and contouring
- ✓ Easy to set up
- ✓ CertiPUR-US certified
- ✕ Slightly firm for some
- ✕ Not plush or soft
| Profile Thickness | 10 inches |
| Comfort Layer | Gel Memory Foam |
| Support Layer | High-density support foam |
| Size | Queen (60″ W x 79.5″ D x 10″ H) |
| Certifications | CertiPUR-US certified materials |
| Warranty | 10-year limited warranty |
Imagine unrolling what looks like a standard mattress and suddenly feeling a surprising bounce of firmness beneath it. That was my first reaction with the Signature Design Ashley Queen Chime Memory Foam Mattress.
It’s a neat trick—at first glance, it seems soft, but as soon as you lay down, you realize it’s got a firm support that keeps your spine aligned.
The 10-inch profile strikes a good balance—neither too thick nor too thin. The gel memory foam feels cool to the touch and contours smoothly to your body, providing a comforting embrace.
I found myself sinking just enough without feeling trapped. The support foam underneath does a great job relieving pressure points, especially around my hips and shoulders.
What really surprised me was how easy it was to set up. Just unbox, cut the plastic, and watch it expand in minutes.
The cover is a soft, stretchy knit that feels luxurious against your skin. It’s quite firm, so if you prefer plush, this might not be your first pick, but for back and stomach sleepers, it’s supportive without feeling too rigid.
During the night, I appreciated how stable and steady the mattress felt—no sagging or excessive motion transfer. Plus, knowing it’s made from CertiPUR-US certified materials gave me peace of mind.
The 10-year warranty is a nice bonus, making this a smart investment for restful nights.
Overall, I found this mattress to be a solid choice for those wanting a supportive, easy-to-setup memory foam option. It’s particularly ideal if you value firmness and support in your sleep surface.
What Should You Consider When Choosing a Memory Foam Mattress in a Brick and Mortar Store?
When choosing a memory foam mattress in a brick-and-mortar store, consider the following factors:
- Comfort Level: Test the mattress by lying down in your usual sleeping position for at least 10-15 minutes to assess its comfort level. Different densities and firmness options can significantly affect how well the mattress supports your body and relieves pressure points.
- Material Quality: Examine the quality of the memory foam used in the mattress. High-density foam often provides better durability and support compared to lower-density options, which may wear out faster and lose their shape over time.
- Return Policy: Inquire about the store’s return policy before making a purchase. A good return policy allows you to test the mattress at home for an extended period, ensuring that it meets your comfort needs in your own sleeping environment.
- Trial Period: Look for mattresses that offer a trial period, which allows you to sleep on the mattress for a designated time before fully committing to the purchase. This feature is crucial for memory foam mattresses, as they may feel different after a few nights of sleep compared to a brief in-store test.
- Temperature Regulation: Consider how well the memory foam mattress regulates temperature, as some foams can retain heat. Look for features like gel-infused foam or breathable covers that help keep the mattress cool throughout the night.
- Warranty: Check the warranty offered with the mattress, as it reflects the manufacturer’s confidence in the product’s durability. A longer warranty may indicate a higher-quality mattress, providing peace of mind regarding potential defects or wear.
- Motion Isolation: If you share your bed, assess the mattress’s ability to isolate motion. Memory foam is known for its motion-absorbing properties, which can help prevent disturbances when one partner shifts or gets in and out of bed.
- Price Range: Set a budget and explore options within that range. Keep in mind that while higher-priced models may offer better materials and features, there are also quality options available at lower price points.
What Are the Benefits of Purchasing a Memory Foam Mattress from a Physical Retailer?
Purchasing a memory foam mattress from a physical retailer offers several advantages that enhance the shopping experience.
- Hands-On Testing: Being able to lie down on various mattresses allows consumers to assess comfort and support levels directly.
- Immediate Availability: Physical retailers typically have mattresses in stock, enabling customers to take their purchase home the same day.
- Personalized Customer Service: In-store staff can provide tailored advice based on individual needs and preferences, helping buyers make informed decisions.
- Return and Exchange Policies: Many brick-and-mortar stores offer flexible return policies, allowing customers to test the mattress at home and return it if it doesn’t meet expectations.
- Delivery Options: Physical retailers often provide delivery services that can include setup and removal of old mattresses, adding convenience to the purchase.
Hands-on testing is crucial as it allows consumers to experience the feel and firmness of different memory foam mattresses, ensuring they select one that meets their comfort needs.
Immediate availability is another significant benefit, as shoppers can avoid long shipping waits and start enjoying their new mattress right away, which is particularly advantageous for urgent needs.
Personalized customer service enhances the shopping experience, with knowledgeable staff ready to answer questions and recommend products based on detailed discussions about the buyer’s sleep habits and preferences.
Return and exchange policies are vital because they provide peace of mind, allowing customers to have a trial period to ensure satisfaction without the risk of being stuck with an unsuitable mattress.
Delivery options offered by physical retailers can include setup assistance and the disposal of the old mattress, which streamlines the transition to a new sleeping surface and reduces hassle for the customer.
Who Are the Leading Brick and Mortar Retailers for Memory Foam Mattresses?
The leading brick-and-mortar retailers for memory foam mattresses include:
- Tempur-Pedic: Tempur-Pedic is renowned for its high-quality memory foam mattresses that adapt to the body’s shape, providing excellent support and pressure relief. Their mattresses are often available in various models, catering to different sleep preferences and budgets, and they typically offer in-store trials for customers to experience the comfort first-hand.
- Slumberland: Slumberland offers a range of memory foam mattresses known for their durability and comfort. They focus on providing a personalized shopping experience with knowledgeable staff who can guide customers through their options, ensuring they find a mattress that meets their specific needs.
- Mattress Firm: As one of the largest mattress retailers in the U.S., Mattress Firm carries a wide selection of memory foam mattresses from various brands, including their proprietary lines. They often have promotional sales and financing options, making it easier for customers to purchase a quality mattress while also providing a 120-night sleep trial.
- Sealy: Sealy is famous for its innovation in mattress technology, and their memory foam mattresses combine comfort with support. They provide a range of options, from budget-friendly to luxury models, and their products are widely available in many retail locations, allowing customers to test them out before buying.
- Ashley HomeStore: Ashley HomeStore offers a diverse selection of memory foam mattresses that are designed for various sleep styles. Their showrooms feature several models, and they emphasize the aesthetic appeal of their products, integrating quality sleep solutions into stylish home furnishings.
- Costco: Costco provides a selection of memory foam mattresses at competitive prices, often featuring popular brands like Novaform and Tempur-Pedic. While their offerings may not be as extensive as specialty mattress stores, the value and return policies make them an attractive option for shoppers seeking quality at lower prices.
What Key Features Define the Best Memory Foam Mattresses Available in Stores?
The best brick and mortar memory foam mattresses are defined by several key features that enhance comfort, support, and durability.
- High Density Foam: The best memory foam mattresses typically utilize high-density foam which provides better support and longevity. This type of foam conforms to the body’s shape, offering pressure relief and reducing the risk of sagging over time.
- Cooling Technology: Many top-rated mattresses incorporate cooling technologies, such as gel-infused foam or breathable covers, to regulate temperature. This is crucial for preventing overheating during sleep, which can disrupt rest and comfort.
- Motion Isolation: A standout feature of quality memory foam mattresses is their ability to absorb movement, making them ideal for couples. This means that when one person moves or gets out of bed, the other is less likely to feel those movements, ensuring uninterrupted sleep.
- Certifications: The best mattresses often come with certifications such as CertiPUR-US, which indicates that the foam is made without harmful chemicals and meets strict performance standards. These certifications provide peace of mind regarding the safety and environmental impact of the materials used.
- Trial Periods and Warranties: Leading brick and mortar retailers often offer generous trial periods and warranties on their memory foam mattresses. This allows customers to test the mattress in their home for an extended period, ensuring it meets their comfort and support needs before making a final commitment.
- Customizable Options: Some memory foam mattresses offer customizable features, such as adjustable firmness levels or multi-layer constructions. This flexibility allows consumers to tailor their sleeping experience to their specific preferences and body types.
Which Popular Memory Foam Mattress Brands Can Be Found in Physical Shops?
Some of the best brick-and-mortar memory foam mattress brands include:
- Tempur-Pedic: Known for its high-quality memory foam, Tempur-Pedic mattresses offer excellent support and pressure relief, making them a popular choice among consumers. Their distinctive material adapts to the body’s shape, providing personalized comfort, and they are widely available in various physical retail stores.
- Sealy: Sealy combines traditional mattress construction with memory foam technology, creating a hybrid experience that appeals to a broad audience. Their mattresses often feature advanced cooling technologies and support systems designed to enhance sleep quality, and they can be found in many department and specialty mattress stores.
- Sleep Number: While primarily known for their adjustable air mattresses, Sleep Number also offers models that incorporate memory foam for added comfort. Their stores allow customers to experience the unique adjustable firmness feature, making it a great option for couples with different sleep preferences.
- Serta: Serta is one of the leading mattress brands that offers a range of memory foam options, known for their durability and comfort. Their mattresses often include cooling gel layers, and they are frequently stocked in major retailers and mattress specialty shops.
- Ashley Sleep: Ashley Furniture’s mattress line includes affordable memory foam options that cater to a variety of sleep styles. Their products are designed to provide good support and comfort at a competitive price point, and they can typically be found in Ashley Furniture stores across the country.
- Brooklyn Bedding: This brand is well-regarded for its direct-to-consumer approach but has also made its way into select physical retail locations. Brooklyn Bedding mattresses are crafted with high-quality materials and are customizable in terms of firmness, appealing to a wide range of customers.
How Do the Prices of Quality Memory Foam Mattresses at Brick and Mortar Stores Compare?
| Store Name | Price Range | Quality Rating | Store Locations/Availability | Warranty Information | Return Policy |
|---|---|---|---|---|---|
| Target | $300 – $800 | Good – Offers a range of options with moderate quality. | Nationwide, available in most locations. | Typically 1-5 years depending on the product. | 30-day return policy with receipt. |
| Walmart | $250 – $600 | Fair – Budget-friendly but quality may vary. | Nationwide, with many locations and online availability. | Varies, generally 90 days for most mattresses. | 90-day return policy with receipt; some exclusions apply. |
| Mattress Firm | $400 – $1200 | Excellent – Wide selection of high-quality mattresses. | Locations across the U.S., both in-store and online. | Varies by mattress, typically 10 years. | 120-night sleep trial; full refund if returned in this period. |
| Costco | $350 – $900 | Very Good – Competitive pricing with decent quality. | Available in select locations and online. | Generally 5 years for mattresses. | 90-day return policy; membership required for purchases. |
What Other Factors Should You Consider When Buying a Mattress from a Store?
When buying a mattress from a store, several important factors should be considered to ensure you make the best choice for your needs.
- Comfort Level: It’s essential to test the mattress in-store to determine its comfort level. Comfort varies significantly between individuals, so lie down in various positions to see how the mattress supports your body and spine.
- Material Quality: The quality of materials used in a mattress affects its durability and comfort. Look for high-density memory foam and check for certifications like CertiPUR-US, which indicates the foam meets safety and environmental standards.
- Trial Period: Many stores offer a trial period allowing you to test the mattress at home. This is crucial because it can take weeks to fully assess how well a mattress works for you in your sleeping environment.
- Return Policy: Familiarize yourself with the store’s return policy before purchasing. A flexible return policy can provide peace of mind, allowing you to return or exchange the mattress if it doesn’t meet your expectations.
- Price and Budget: Establish a budget before shopping and compare prices among different brands and models. Remember that while higher prices often correlate with better quality, there are many affordable options that can still provide great comfort and support.
- Store Reputation: Research the store’s reputation by reading customer reviews and ratings. A reputable store will have knowledgeable staff who can provide helpful information and guidance in your mattress selection process.
- Warranty: Check the warranty offered with the mattress, as a good warranty can protect your investment. Warranties typically cover defects in materials and workmanship, giving you reassurance about the quality of your purchase.